The Black Hills Roundup PRCA Rodeo proudly presents its Fourth of July performance on Friday, July 4 at 3:00 p.m., immediately following the iconic Belle Fourche Independence Day Parade. This special matinee performance honors the men and women of the United States Armed Forces while celebrating the nation’s 250th birthday with an afternoon of patriotism, pageantry, and world-class rodeo action.
As one of the most storied and patriotic rodeos in the country, the Roundup’s July 4th performance is a cornerstone of the week. Military Appreciation Day pays tribute to active-duty service members, veterans, and their families—recognizing the sacrifice, courage, and commitment that safeguard America’s freedom. Fans can expect a powerful opening ceremony filled with tradition and heartfelt moments that underscore the deep connection between the rodeo community and the nation’s military.
This year’s event also marks a historic milestone as the Black Hills Roundup joins the country in celebrating America’s 250th birthday. The performance embraces this once-in-a-generation moment with patriotic celebration woven through every part of the show—from the grand entry to the final ride.
The 3 p.m. performance follows the Belle Fourche Independence Day Parade, one of the largest parades in the region and a hallmark of the community’s Fourth of July festivities. After the last float rolls down the street, fans make their way to the grandstands for a full afternoon of PRCA competition featuring top cowboys, cowgirls, and livestock.
Since 1918, the Black Hills Roundup has been a proud part of South Dakota’s Independence Day traditions, honoring the nation while showcasing the Western heritage that built the region. The July 4th performance continues that legacy—bringing families, visitors, and rodeo fans together for a celebration that blends history, patriotism, and unforgettable arena action.