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2022 Specialty Acts & Personalities

Tomas Garcilazo - Horseman & Rope Artist

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Tomas, a native of Mexico City, was introduced at an early age to his family heritage and tradition of "La Charreria" which is a skill performed through the generations only by the Mexican Charro. Charros take extreme pride in their highly developed horsemanship and roping abilities. Tomas, third-generation Charro, has devoted his life to sharing Mexico's National Sport La Charreria with the world.

A lifetime of preparation, performances, and competition continue to require total self-discipline, patience, and commitment by Tomas to training and mastering the artistry of La Charreria. Incorporating a display of refined horsemanship while demonstrating maguey rope artistry in his performances bring audiences to their feet applauding in appreciation of his skills. Tomas devotes countless hours to his horses who with their athletic ability and intelligence willingly execute maneuvers when asked by their friend. It is a rare and honorable experience to witness these partnership performances.

Tomas has performed throughout Europe, Canada, the U.S., and Mexico. He has appeared on Broadway in New York City and toured the U.S. with the Will Rogers Follies, an acclaimed 6 time Tony Award-winning show. He was a featured performer for two years at Disney's Wild West Show in Paris, France plus the Buffalo Bill Wild West Show touring Holland and Germany. Tomas has performed numerous times for Mexico's Presidents along with guest performances at the U.S. White House and Kennedy Center in Washington, D.C. Tomas resides in southern California and continues to share his legacy with audiences at rodeos, stock shows, horse shows, and equine events internationally.

His awards are many including the PRCA 2018 2013, 2012, and 2007 Specialty Act of the Year award at the Las Vegas National Finals Rodeo and most recently TV talent show winner of the ‘Go Big Show’ season 1 featured on TBS channel. Tomas Garcilazo's proficiency as a skilled horseman and rope artist defines him as one of the finest Charros presenting La Charreria today.

Trent McFarland - Professional Rodeo Entertainer

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Trent McFarland is Professional Rodeo Entertainer & Barrel man in the PRCA. His big acts, quick wit and high energy is guaranteed to make ya laugh. Trent has a unique way of connecting with the audience on a personal level. He believes in including them in the show. And isn’t afraid to get them involved by joining them in the stands. Whether it’s a high energy dance contest or finding his fan of the night.

Trent McFarland has over 21 years of experience at entertaining crowds. He was fortunate to be raised in a clown family. As a second-generation clown, he grew up making people laugh! He provides a style of in your face comedy that will leave the crowd wanting more.


Powder River Rodeo

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Once again this year world-class livestock will be provided by Hank and Lori Franzen of Powder River Rodeo and D&H Cattle Company. They will bring NFR bucking stock to challenge our cowboy athletes. The Black Hills Roundup has a 33 year relationship with Powder River, and we truly value them as partners.

Rodeo Announcer Steve Goedert

Steve Goedert returns to the Black Hills Roundup in 2022. “I can’t tell you what an absolute honor it is to be a part of this rodeo. If you announce rodeo and you think of the 4th of July, there are few places you’d rather be than Belle Fourche," says Goedert.

The BHR crow’s nest is not unfamiliar territory to Steve. He announced two events at the Roundup grounds for the Pro Roughstock Series (PRS) six years ago. During his time with the PRS he worked closely with Scott Reder, then Production Director with the PRS, who has also been a long-time member of the Roundup committee.

Steve is a former United States Marine and graduate of CSU Chico with a degree in Ag Business, Steve has always had a passion for ranching. Raised in a ranching community and following in his Grandfather's footsteps, he knew he wanted to be an auctioneer at an early age. Steve has spent most of his life in sale barns and working cattle. Steve performs multiple sales a week for Beaverhead Livestock Auction and Montana Livestock Auction Company.

Steve resides in Southwest Montana with his wife and three children.


Professional Rodeo Announcer Andy Seiler

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Professional Rodeo Announcer Andy Seiler has never met a stranger. His passion and love for the sport of rodeo combined with his broadcast journalism degree make his career choice as a rodeo announcer a winning combination. Seiler has announced all over the country in the Professional Rodeo Cowboys Association (PRCA) and has been called “an up-and-coming voice for professional rodeo,” by Boyd Polhamus. “I have always enjoyed talking to people and discussing everything rodeo,” Andy explains. “I just never knew that the years of roping the dummy and working to be a champion translate later in life in trying to give contestants and fans alike that same winning feeling.”

Andy’s first-hand knowledge and experience will keep your crowd tuning into the action to see what exciting development will unfold next. A former National High School Finals Champion Team Roper and a three-time qualifier to the College National Finals Rodeo, Andy has been able to win at multiple levels and now enjoys describing the joy of victory and the heartbreak of defeat to rodeo spectators nationwide. “I truly enjoy being a part of an industry that embodies an American icon that is the cowboy,” Seiler says. “I grew up on a farm, loving the honesty, toughness, and the integrity that comes with the ranching and farming way of life and today’s contestants keep that tradition of yesterday alive.”

The announcer of the rodeo is essential in making sure fans are not only informed, but that they are enjoying their time spent in a family-safe environment. Seiler is a husband and a father who knows the importance of telling the tale for all ages and generations to enjoy, because a repeat customer is a winner for everyone. If you are looking to ways to make your event grow into the future, make sure you have a commentator who knows what the future of your event can be. Former NIRA Commissioner John Smith said, “I honestly believe Andy will be one of the best recognized announcers in the sport of rodeo.” Andy Seiler is willing and able to make sure that his talents and resume match up to the needs of your next event.

Chute Tunes - Rodeo Music Production

Nicky Kimm, co-owner and operator of Chute Tunes "Wild & Western" Rodeo Music Productions has a long history of involvement with the western industry.

Using the best quality equipment, ensures the very best reliability and performance that you can count on. Their music production is second to none. They have several Dell Computers with state-of-the-art software and endless music libraries to satisfy all of your music tastes and needs, many different sound effects, and a skillful operator that has rodeo experience and split second timing to enhance any moment in your event.

Nicky states, "I have gone to rodeos my whole life and I believe without a doubt that it is the greatest sport. I like to use a variety of music to enhance everyone and everything at the event. I am honored to participate at your rodeo and hope you enjoy the show!"

RodeoReady Official PRCA Photographer

Clay Guardipee, a Montana native who now hangs his hat in Mitchell, South Dakota, is a three-time NFR Photographer. He joined the PRCA in 2019. When he's not photographing rodeos, he can be found doing family, senior, engagement and wedding sessions. In 2021, Clay was nominated in the Top 5 for PRCA Photographer of the Year. Clay is the owner of RodeoReady which features photography and Native American beadwork. Visit www.rodeoreadyshop.com for more information.

LIVE VIDEO REPLAYS - Frost View Productions

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This year at the Black Hills Roundup we welcome Frost View Productions! They specialize in creating the WOW factor through live feeds and instant replays! Bringing you a close-up view of the action on their large LED video board.

FrostView Productions is a family-owned and operated business located in central Iowa. From the youngest family member to the oldest, everyone pitches in to make sure everything is just right.

And sponsors, don’t miss this chance to have your business displayed in grand style to the thousands of fans who annually attend!
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